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Peak Sports Secures Nearly RMB 1.5 Billion Strategic Investment, CEC Capital Group Served as Exclusive Financial Advisor

2021-09-26

On September 26th, Peak Sports, a leading sports brand in China, announced a strategic investment of nearly RMB 1.5 billion from China Resources Guodiao Xiamen Consumption Fund, with participation from several state-owned fund companies such as CCB Trust and CCB Investment Funds, as well as multiple market-driven investment firms.

 

CEC Capital acted as the exclusive financial advisor in this transaction for Peak Sports.

 

Peak Sports has focused its strategy around user-centricity and brand transformation driven by technological innovation, successfully transitioning from a traditional equipment manufacturer to a technology-driven company, earning recognition as a "leader in technology-infused products."


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